2017 Will See The Rise of Influencer Marketing

2016 has been a mixed bag with several unexpected outcomes. Even though not all such changes were bad, there’s a lot to look forward to in 2017. There are several likely (significant) changes in digital marketing, especially within the world of influencer marketing. 2016 saw the aura of celebrity endorsements finally lose its sheen after […]

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Marketing Effectively Using Content, Keywords, and SEO

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A question that most people have is about the role of search engine optimization (SEO) in content marketing. The answer is plain and simple; SEO is an essential reinforcement for your content. With the right synergy between content marketing and SEO, you can produce web pages/blogs/media posts that best serve your customers. Naturally, this leads […]

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