Email Etiquette For Marketers

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Email marketing is the best way for businesses to stay connected with their target audience. In spite of the various strategies available to marketers these days, email marketing is still the leading channel for getting the best ROI and thus integral to any marketing campaign. But don’t think of email marketing as a silver bullet. […]

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5 Tips For Effective Social Media Marketing

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Of late, social media marketing has quickly turned out to be the most powerful strategy to attract prospective customers, engage audiences and drive sales. Almost every marketer says they have gained exposure through social media, and as much as 80% see a positive outcome as a result. An effective social media marketing strategy needs some […]

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